Swim Baits

When it comes to putting big Bass in the boat, nothing beats the lifelike displacement of a Swim Bait. Engineered to mimic the exact profile of a fleeing shad or bluegill, our baits deliver a rhythmic tail-thump that triggers a Bass’s lateral line before they even see the lure.

Whether you’re burning them over submerged grass flats or slow-rolling them through deep timber, these soft plastics are designed for maximum versatility. They excel in high-pressure clear water where Bass are skittish, but the vibration is powerful enough to draw strikes in stained conditions. Rig them weedless for heavy cover or on a swimbait head to dissect open water—either way, they are a mandatory tool for any serious Bass angler’s arsenal.